India Become Biggest TikTok Downloader Despite 2019's Hardship

Chandran |May 09, 2020

TikTok's download recently reached 2 billion, with India being the top country with 611 million downloads. This is an impressive rebound as last year, Tiktok reportedly lost 15 million new users following a 2-weeks ban in the country.

TikTok's downloads recently reached 2 billion worldwide, with India being the top country with 611 million downloads. This is an impressive achievement for them considering that last year, TikTok lost 15 million new users following a 2-week ban in the country.

Back in April 2019, TikTok experience some misfortunes in India. This hugely popular Chinese platform, despite exponential growth globally, was banned in India for two weeks back in April.

Tiktok Ban
The video-sharing platform went through a 2-week ban in India.

The reason for TikTok’s 2-week ban was because of numerous complaints about it being a platform for predators to spot children, a playground for cyberbullies and also, a place where many pornographic contents are posted,… However, in response to the ban, TikTok argued that it has taken down all those contents. As a result, the court lifted the ban after only 2 weeks.

Tiktok Ban 1
TikTok is a potential hub for pedophiles, cyberbullies, pornography,... according to complaints.

India is a promising market for tech companies yet many have failed to advance into the country. TikTok is one of the winners here, gaining around 120 million users since its debut in India. Sensor Tower founder, Oliver Yeh, said the following in his report right after the ban was lifted:

"Despite the brakes having been put on its growth in India, we expect TikTok to rebound quickly from this situation given its popularity and user base there."

Looking back, his projection turns out to be true. A year after Yeh's statement, Sensor Tower reported back:

“TikTok was on the ascent before 2020, the app has hit new levels of popularity so far this year. Its record-breaking Q1 came during a global pandemic, leading in part to an increase in downloads, engagement, and revenue. The continuous rise of TikTok gives it an ever-bigger foundation to not only enjoy success for the short-term but build for the long-term to keep competitors—both existing and emerging—at bay.”

Tiktok Down
India topped the most-download countries chart, by a landslide.

TikTok surged back to the top 10 most-downloaded apps on Apple’s App Store right after its reinstatement.  Not only has it bounced back from 2019's swift misfortune, but it has also more than made up for the lost revenue of 500,000 USD-a-day that it was taken down from India's App Store and Google Play.

>>> Who's Queen of Tiktok in India?

Here's a clip exposing TikTok's threats. Visit us at Starbiz.com for more informative articles like this.

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