Legendary Barbie Dolls Celebrate 60 Years Of Evolution

Kanchana Ngan |Mar 13, 2019

And to celebrate this meaningful milestone, manufacturer Mattel Inc introduced new Barbie models inspired by 20 famous women from all the world.

It's not an overstatement to say Barbie is every girl's favourite. Since the day it was given birth at the New York Toy Fair on 9 March 1959, they have become close friends of children, even observing their maturity process in some cases.

This year marks a special milestone of this worldwide brand, 60 years of evolution. To celebrate this occasion, the manufacturer Mattel Inc decided to create unique versions of the dolls, inspired by 20 famous women with motivational life stories across the world, from Japanese tennis star Naomi Osaka to beautiful British activist Adwoa Aboah.

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Special versions were released as gifts on the brand's celebration day. (photo credit: barbie.mattel.com)

This new collection has been highly praised thanks to its meaningful message. They also release another sort of 60th-anniversary dolls, which represents different admired career in society.

The significance is that people hardly associate women with those jobs, including astronaut, athlete, firefighter, pilot, journalist, and politician. It is another successful campaign of the brilliant manufacturer, gaining great glory for the legendary dolls.

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New collection consisting of women from different careers (photo credit: barbie.mattel.com)

Barbie was created by American businesswoman Ruth Handler, taking inspiration from a German doll named Bild Lilli. They have played an essential part in the toy fashion doll market, captivating attention from people all over the world, hitting the headlines of uncountable articles and magazines. One of the controversies provoked around this brand is that Barbie dolls are designed with a curvy body, which is said to encourage unrealistic image for the youth.

Initiated with a simply dressed sample, Barbie now has a much wider variety of skin tones, clothing reflecting various career, body shape, hair style, etc. They have met more and more demands from customers, even the most difficult ones.

Going through ups and downs, with 60 years of development, Barbie is still an irreplaceable icon for many customers. They are expected to keep this glamour for a long time in the future.


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