Bollywood Film’s Sensitive Issues: Film Critics Are Requested To Go Soft On Their Film’ Reviews

The film content seems to be essential criteria for not only critics but also audiences to assess whether it’s good or not. However, the current situation in B Town is that the industry wants film critics to go soft to their movie’ reviews instead of enhancing their movie's contents.

A letter written by the Federation of Western India Cine Employees (FWICE) has been sent to movie critics. According to them, every film critic isn't been allowed to post any reviews after three days post the launch of the films. The purpose of this action is to improve the film’s revenue because critics’ reviews are exerting an impact on the audiences in general and their ticket box collections in particular. And, the reason for this letter by FWICE results from the severely critical reviews of two recent movies produced by Karan Johar - SOTY2 and Kalank which are said to make an impression on the audiences.

On responding to this issue, actor Shah Rukh Khan has presented his suggestion in which star rating section should be removed from a movie news website. A not long time back, the Diwali star had attended a press which screened his movie Zero and requested the film critic not to publish his film’ reviews online.

According to Atul Mohan - an editor and film critic, he always wonders how opinions of a group of people could prevent others from stopping watching the movie. He added that we’re now living in the present time where information is exchanged online via a digital platform; hence, both offline and online audiences will know what film they watch or what film they don’t via their friends who watched before. And from his perspectives, movie reviews help let viewers know the film content as well as express their opinions about that film. Atul continued:

Another movie critic shared his idea: